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Landlords · Originally published

Wirral peer support and Prima's work on a hoarding-support pledge

Prima's own account confirms its Bringing Hoarders Together group and a collaborative effort to improve housing providers' responses.

Property Perpetuity editorial illustration for “Wirral peer support and Prima's work on a hoarding-support pledge”
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Prima Group's own account describes Bringing Hoarders Together, a peer-support group established in 2023 that meets fortnightly in Birkenhead. It offers a local example of housing-related support for people who struggle with hoarding.

A coordinated approach

Prima also established a Housing and Hoarding Innovation Group in 2025. Its published account describes work with other housing associations to develop a national pledge and more consistent support.

The intended approach includes staff and contractor training, listening to residents and improving how providers identify and respond to difficulties. It is a developing sector initiative, not a new statutory housing right.

Support alongside safety

Prima recognises the need to balance compassionate support with keeping homes safe and allowing necessary checks. Its account emphasises ongoing relationships rather than treating a clearance alone as a complete solution.

This report does not repeat the earlier feature's anonymous medical histories or unverified national fire statistics. It describes the organisation's documented work and does not promise a particular clinical outcome or protection from every tenancy action.

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